Oct 25, 2021What is better, an automatic or a quartz watch?This is a question I — as a watch expert and writer — hear much. And I am sorry I haveto answer a question with another question, but before giving you an answer I would like to know what the asker is meaning with “better”. “Better”, as it is, is…Watches3 min readWatches3 min read
Sep 20, 2021What is the Master Chronometer certification from Omega? And the Coaxial movement?WARNING: this will be a bit technical Our present-day timepieces represent the evolutions of 500 years of micro mechanics, and the work of thousands innovators who worked to render them more and more precise and dependable. Among them, there was one — Thomas Mudge…Watches5 min readWatches5 min read
Jun 10, 2021Why there are no Chinese luxury brands in watches or handbags?This is a question that most Westerners pose themselves. And it would require a book, not a short article. …Luxury6 min readLuxury6 min read
Feb 12, 2021To sell or not to sell?I hate being sold on LinkedIn, but I am doing something about it. — LinkedIn seems to have become the number one platform to make cold calls to do new business. I bet you know the feeling: someone is asking for a connection. You check the guy or the gal and discover it’s a “Growth Hacker” or some other contemporary corporate mumbo-jumbo. You accept…LinkedIn2 min readLinkedIn2 min read
Feb 4, 2021Of winding and overwindingWinding a mechanical watch, for the uninitiated, might be felt as a daunting task. These tiny mechanical wonders look like they are sort of frail, when we listen to their soft clicking as we wind them. And we worry about breaking them. So, how much should we wind them? And…Watches6 min readWatches6 min read
Jan 26, 2021Smartwatches, watches and the significance of wrist luxuryWill smartwatches replace the traditional watches? Every now and then I get asked this same old BEEP. It is on a par with “why spending so much in a Rolex when the primary function of a watch is to keep time and my Timex does it”. Basically, both assertions seem…History3 min readHistory3 min read
Jan 23, 2021All the President’s watchesThe attention towards VIPs as role-models is not something new, being them fictitious or real. So, we have found that some screen characters have made the fortune of many watch models — one of them is the most famous watch of the world, that is, the Rolex Submariner, which has…Watches17 min readWatches17 min read
Dec 30, 2020Horology history in five minutesWhen and how were modern watches born? You can write much more about the history of watchmaking — and I have done it in much more detail in my book, The Watch Manual — but what follows is a 5-minute summary. The clocks as we conceive them today were born…History4 min readHistory4 min read
Dec 2, 2020How I have been shadowbanned by QuoraFrom one million views per month to peanuts: the rise and fall of good content. A Q&A website offering free content from top experts worldwide in specific fields that you can access without shelling out a dime? How cool is that? Indeed, Quora looked very cool once. The site was…Quora4 min readQuora4 min read
Nov 29, 2020Cartier watches. The good, the bad and the ugly.What is the quality of Cartier watches from a horological perspective? Are they just watches with a fancy name or are they really high quality in terms of the construction of the movement and watch?. The real problem with Cartier watches is that Cartier is the Cartier name. That is…Watches5 min readWatches5 min read
